Results & Case Studies | Filming Rover Marketing

Case studies

Building blocks in action.

Every project starts with the block that matters most for that business, then grows from there. Here is what that looks like.

Restaurant

From page 3 to the top of the map pack

Started with the "Everything Google & reviews" block: profile rebuilt, review system put in place, weekly posts added.

Google Business Profile
Local SEO
Review generation

#1

Map pack ranking

+92

New reviews

8 wks

Time to result

Spa & wellness

Fully booked from Google Ads alone

Added the Google Ads block on top of an existing profile clean-up, targeting high-intent local searches.

Google Ads
Landing page

3.6x

Return on ad spend

-38%

Cost per booking

30 days

To full calendar

Tour operator

Social content that turned browsers into bookings

Built out the content & social block — short-form video for Instagram and TikTok, posted consistently.

Video content
Social media management
Meta Ads

+310%

Follower growth

4.2%

Engagement rate

+47

Direct bookings

Social media content creation

Social content built to stop the scroll.

A sample of short-form video created for client social channels — tap any video to watch it right here.

Costa Rica Tourism Promo

Market research studies

Research that shapes the strategy before a single ad runs.

Competitor analysis, audience research, and market positioning studies used to build informed, data-backed marketing plans.

Client project

Delicias Cabrera — Brand & Market Research Strategy

Full branding and market research for this Salvadoran restaurant — brand persona built from real audience research, color and identity system, keyword research, unique selling proposition, and SMART goals for 2025.

Real result: a $30 TikTok ad trial generated 28K post views, 1,237 likes, and 41 new profile visits in 3 days.

Download full case study (PDF)

Client project

Al Sharq Sweets & Bakery — Market Research & PPC Strategy

Market segmentation and Google Ads campaign strategy for this Syrian bakery in Surrey — four detailed customer personas, full keyword and negative-keyword research, ad copy, and SMART goals with defined KPIs and budget.

Strategy and research complete — campaign results will be added once the Google Ads flight has run.

Download full case study (PDF)

Skills demonstration

Google Looker Studio Case Study

A full GA4-style analytics and customer persona breakdown — conversion funnels, acquisition channel performance, device comparison, and segment-level persona analysis — built using a simulated 360-user dataset to demonstrate analytics and reporting capability.

Note: this uses a simulated dataset for demonstration purposes, not a real client's data.

Download full case study (PDF)

Certifications & training